A combination of materials (balsa & premium components), shape, and profile, gave the Shad Rap a tight wiggling action that mimics a wide variety of bait that triggers strikes when wide wobbling baits fail to do so. Add in the range of colors patterns and sizes and Rapala produced a lure to catch just about any fish that swims under a variety of conditions.
Though the Shad Rap catches bass any time of year, many bass anglers rely on it during the cold water period, from late fall through early spring.
As great as the Shad Rap is out of the box, a few modifications or tweaks can enhance the lure’s productivity in cold water when bass tend to be lethargic rather than aggressively feeding.